The global application crowdtesting services market is poised for substantial growth, with a robust CAGR of 9.3% anticipated during the period from 2023 to 2030. By the end of 2030, the market is expected to exceed a valuation of US$4.28 billion.
Key Market Insights
Application crowdtesting is a form of software testing that involves the evaluation and assessment of the quality and performance of software applications by a diverse group of testers, referred to as a crowd. It leverages a global pool of testers from diverse backgrounds who can provide valuable feedback from various perspectives, across multiple devices and platforms. The crowd-testing process begins with defining the scope and objectives of testing, followed by the creation of test cases and scenarios. These test cases are then made available to testers who execute them using a variety of hardware, operating systems, and network configurations. One of the critical challenges is the increasing complexity and diversity of software applications across different platforms, devices, and operating systems.
Growing Demand for Application Crowdtesting Services
Organizations are facing challenges in ensuring the quality and interoperability of their applications across these diverse factors, driven by rapid technological advancements. Crowdtesting services provide access to a vast community of testers using various hardware, operating systems, and network configurations, facilitating comprehensive real-world testing. The need for fast, scalable, and adaptable testing is another driving factor. Traditional in-house testing teams may face limitations in terms of resources, equipment, and time. Lack of control over the testing environment and tester credentials can impact the consistency and reliability of results.
Scaling Software Quality Assurance for Enhanced Customer Experience
The rapid digitalization of businesses over the past two decades has led to increased technology adoption. With the proliferation of digital products and services, the diversity of digital goods and services is also expanding. In 2016, there were more than 24,000 different Android devices alone. Companies are exploring practical and rational approaches to test their applications across all potential configurations of mobile devices and operating systems to deliver the best User Experience (UX). They are investing in advanced end-user testing solutions like application crowdtesting services to reduce the need for feature-rich, customer-focused product offerings. This product selection has become critical in determining the success of a product.
Swift Growth of IoT (Internet of Things)
IoT is a vital component of digital transformation and has given rise to numerous end-user applications. According to the Ericsson Mobility Report (2021), by 2027, 51% of cellular IoT connections will consist of massive IoT. As the world becomes more interconnected, the number of companies offering IoT testing services is also increasing. IoT solutions require extensive user engagement with customers and other IoT products and solutions. Due to this rapid growth, many IoT devices require more significant user involvement.
Application crowdtesting services can effectively conduct system testing for IoT solutions. It can address the challenges associated with multiple IoT connections, making it a valuable tool for IoT solutions. With the exponential growth of IoT devices, there is a significant market opportunity for application crowdtesting services companies.
Diverse Testing Expertise Driving Market Growth
The application crowdtesting services market has witnessed significant growth in recent years, driven by several factors that have reshaped the software testing landscape. Application crowdtesting services involve the practice of assigning tasks to a diverse group of testers, often from different geographical locations, to assess software applications across a range of devices and scenarios.
These services provide access to a large pool of testers with diverse backgrounds and expertise, ensuring comprehensive test coverage and enabling the discovery of defects and usability issues that in-house testing teams may overlook. Market participants are actively exploring innovative solutions to enhance clients digital experiences. For example, in February 2021, Applause App Quality, Inc. introduced the Product Excellence Platform (PEP), allowing businesses to access digital testing tools and specialists.
Overview of Key Segments
Cloud-based Services in High Demand
The cloud sector accounts for a significant share of revenue in the application crowdtesting services market. The increasing demand for cloud-based platforms is driven by benefits such as enhanced collaboration, the ability to share designs with stakeholders, minimal to no installation processes, and integrated data management systems. Moreover, businesses are rapidly adopting cloud-based CAD software, enabling remote access for creating and editing technical drawings, especially in the wake of the COVID-19 pandemic. The on-premises segment has also witnessed significant growth, driven by the capacity of on-premises software to offer enhanced data security and consistent services without an internet connection.
Telecom & IT Sector Leads in Application Areas
The telecom and IT sector holds the largest share of revenue in the application crowdtesting services market. The increasing demand for secure software testing services among IT and telecom companies is a significant driver of market expansion in this sector. Platforms such as billing update systems, web-based platforms, and operations and maintenance platforms frequently rely on automated software solutions. The need for a highly secure and scalable interface for these platforms drives the demand for application crowdtesting services.
The BFSI (Banking, Financial Services, and Insurance) sector also accounts for a substantial portion of the market for application crowdtesting services. This sector demands robust and secure software solutions due to the sensitivity and regulated nature of its operations. Crowdtesting helps BFSI organizations gain insights into their applications in real-world environments, identifying potential flaws, security risks, and usability issues. Application crowdtesting services enable BFSI software solutions to meet stringent requirements while enhancing their quality, reliability, and compliance.
Growth Opportunities Across Regions
Asia Pacific Continues to Dominate
Asia Pacific is expected to maintain its dominance in the global application crowdtesting services market. The region benefits from the increasing use of smartphones and the internet, along with its growing technology infrastructure. The large population in Asia Pacific is driving the use of mobile applications for various purposes, including online shopping and mobile banking services. As a result, there is a growing demand in the region for robust applications that can function seamlessly across multiple platforms and devices in various industries. Application crowdtesting services play a crucial role in enhancing the overall testing lifecycle and user experience.
Within Asia Pacific, the Indian application crowdtesting services market exhibited the highest growth rate, while Chinas market commanded the largest market share.
Ample Opportunity in North America
North America is expected to secure a significant market share in the application crowdtesting services sector. The US, in particular, contributes substantially to the market in this region. Ensuring a superior user experience across a wide range of devices is essential, underscoring the importance of application crowdtesting services.
The US and Canada are pivotal in driving technology advancements in North America. For instance, as of June 2019, the number of smartphone users in North America had doubled over the past five years, reaching 9.3 million. This trend aligns with the growing popularity of smartphones in the region. Additionally, major companies like Facebook, Microsoft, and Warner Bros. rely on organizations such as Global App Testing for quality assurance (QA). Global app testing enables these companies to access testers worldwide for real-world insights. The region demonstrates significant research and development (R&D) levels, technological advancements in mobile applications, and a supportive cloud ecosystem. These factors promote the expansion of application development, driving the adoption of application crowdtesting services.
Application Crowdtesting Services Market: Competitive Landscape
Leading players in the global application crowdtesting services market include Infosys Limited, Cigniti Technologies, EPAM Systems, Inc., Digivante Ltd., Global App Testing, Cobalt Labs Inc., and Intigriti.
Browse Global Application Crowdtesting Services Industry Analysis, Size, Share, Growth, Trends, Regional Outlook, and Forecast 2023-2030 (By Type Coverage, By Application Coverage, By Geographic Coverage and By Company): https://www.fairfieldmarketresearch.com/report/application-crowdtesting-services-market
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