DigitalME and the importance of good email design

DigitalME and the importance of good email design

San Diego, California Jan 26, 2022 ( – Email marketing is undeniably the most effective marketing channel in growing your brand and widening your reach. As of today, email marketing is more than what information you put in inside your email, but also, how your branding reflects on the colors, design and basically the whole template design it shows. Creativity in writing is not the only factor that’s important these days but also how eye-catching an email campaign is. That’s what DigitalME has to say about email marketing.

In creating a well-crafted email design, you need to establish the identity of your brand in order to be able to translate it into a design template for your campaign. Once you’ve made up your mind on what colors, design, font, and photos best reflect what your brand is trying to say, you can continue building and personalizing it through ActiveCampaign. ActiveCampaign helps you build personalized email campaigns through its builder, helps in measuring the effectiveness of your campaigns, and helps you as a business owner in measuring and segmenting your audience.

You don’t need to be a tech wizard in order to send creative emails. ActiveCampaign’s drag-and-drop email designer lets you set up beautiful campaigns in minutes. More people engage with personalized emails, so it’s vital to make a lasting impression of your brand through email marketing.

DigitalMe’s useful tips in designing an email through ActiveCampaign is to: brand your email, use only the necessary words, images, and elements to achieve your goals, use quality HTML codes, don’t use custom fonts for text elements, don’t use javascript since javascript is unsupported on modern email clients, and to remember that not all email clients are responsive.

These tips may be a jargon of words to others, while some are still confused on how to create an email campaign through ActiveCampaign, but you don’t have to worry since DigitalMe offers their ActiveCampaign managed service that is handled by their team of experts. It includes 24/7 Support, fully automated email sequences, customized branded emails, and custom API syncs. Contact them now so they can give you advice on what you need for your business and provide you with added value for your campaigns.

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Source :DigitalME

This article was originally published by IssueWire. Read the original article here.

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Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Daily Scotland News journalist was involved in the writing and production of this article.