Quincy, formerly known as Quince Hair Empire, is thrilled to announce its brand transformation in partnership with Rebrandified Consulting, a leading Branding and Business Transformation agency. With a renewed vision and unwavering commitment to empowering black women, Quincy emerges as the ultimate destination for embracing authenticity and unleashing personal power.
The decision to rebrand comes as a significant milestone for Quincy, reflecting the brand’s evolution and dedication to its target market: black women. Through strategic collaboration with Rebrandified Consulting, Quincy embarks on a journey to redefine its mission, visual identity, and brand experience.
“We wanted to elevate Quincy to a whole new level, emphasizing our commitment to empowering black women through the transformative power of wigs,” said Esther Oni, Founder of Quincy. “Rebrandified Consulting understood our vision, and together, we crafted a brand that celebrates individuality, self-expression, and the beauty that lies within each woman.”
As part of the rebranding, Quincy unveils a new logo, embodying the essence of transformation, authenticity, and self-love. The unique letter “Q,” half-filled with golden hair, symbolizes the magical journey of discovering one’s true beauty within. The flowing golden hair represents the transformation that occurs when individuals choose Quincy to enhance their style and express their unique identity.
Rebrandified Consulting, renowned for its expertise in strategic branding and transformational storytelling, played a pivotal role in guiding Quincy through the rebranding process. The agency’s approach ensured that every aspect of the brand resonated with its target audience, providing black women with a compelling and inclusive brand experience.
“We are excited to partner with Quincy on this journey of empowerment and transformation,” said Olush Eleboda, CEO of Rebrandified Consulting. “Our goal was to create a Quincy brand that not only speaks to black women but celebrates their unique stories, aspirations, and beauty.”
The rebranding of Quincy reflects the brand’s commitment to go beyond just selling wigs. Quincy aims to be a beacon of empowerment and self-expression, inspiring black women to embrace their true selves and radiate unshakable confidence.
Quincy’s official rebranding launch is set to take place on August 3, 2023, and the brand invites everyone to witness the unveiling of its new identity and experience the power of self-expression and empowerment.
For media inquiries, interviews, or additional information, readers can visit their website at https://quincyhair.com/
Quincy is a transformative online wig store dedicated to empowering black women to embrace authenticity and unleash their personal power. Formerly known as Quince Hair Empire, Quincy partners with Rebrandified Consulting, a leading Canadian Branding and Business Transformation agency, to redefine its vision, visual identity, and brand experience. Through a handpicked selection of premium wigs and personalized guidance, Quincy celebrates individuality and inspires unapologetic self-expression.
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