A division of Food Marketing Solutions, GS1 Images produces GS1 compliant promotional photography for all sectors of the food industry. A recent update in its services now offers clients a 360-photography option to help showcase products via 3D rotational standouts designed to capture attention and enhance sales.
More information is available at https://gs1images.com
As technology and e-commerce have changed the way products are researched and purchased, the same advancements have transformed the way food products are marketed. GS1 Images specializes in producing branding and marketing photography that complies with the standardized global rules for storage of digital images. The newly updated services will help clients promote their food products using 360 photography for the competitive edge they seek.
Today’s foodservice and retailers are dedicating more of their marketing budgets toward online ordering platforms. As a result, the demand for professional and industry-compliant photography and glamor shots is rapidly increasing.
GS1 Images produces “evergreen” photography to provide clients with compliant images that can be used indefinitely across all media, including product sales sheets, websites, social media channels, Amazon, and food ordering platforms.
These services support client initiatives by ensuring product photography is produced to GS1/Amazon image guidelines for quick and trouble-free uploading and promotion.
GS1 Images also provides full editing services, including clipping paths, color enhancements, and box enhancements. GTIN file naming – the Global Trade Item Number – is included in file formatting and all files can be uploaded to a client’s data provider.
The GS1 Images process is broken into six steps: the development of the master shot list; product delivery requisitions; image development, including SKUs and file naming; image editing, including saturation, clipping paths, and other adjustments; product return, donation, or disposal services; and delivery of final compliant images via the cloud and to data pool provider platforms.
With an update in services to provide a 360-photography option, GS1 Images now offers food product and food service entities the opportunity to enhance their online marketing efforts with advanced promotional activities designed to stand out from the competition to capture attention and increase sales.
Visit https://gs1images.com to find out more.
PO Box 27881
Disclaimer: The views, suggestions, and opinions expressed here are the sole responsibility of the experts. No Daily Scotland News journalist was involved in the writing and production of this article.